INSPIRING A NEW STANDARD OF CONSCIOUSNESS AROUND CLOTHING.
S U P P L Y C H A I N
While we are still designed in New Zealand, we had a goal when we started Original Canvas to make basic hemp apparel accessible and affordable for New Zealanders to purchase. We worked on developing a range of basic garments that were genderless and great for your everyday wardrobe and would last through changing trends.
To Original Canvas we believe this is the epitome for sustainable fashion design. Having developed this range in a number of colours and testing on our online website and at local markets, it was time to scale up and minimise our costs to make our range more affordable for retailers to buy.
During this process we flew to China to meet with our whole supply chain from farmer, to weave, to production. Having a fully transparent supply chain was something that had to be achieved before we could fully promote our brand.